About Ed Martinez
I am a Creative Director and Accessibility Specialist with over 10 years of experience in the digital space. I believe that beauty and functionality should never be at odds.
My work focuses on bridging the gap between high-end design and strict accessibility standards like WCAG 2.2. I have led creative teams at agencies and in-house departments, always pushing for inclusive design practices.
Career Timeline
Communications Coordinator
University of Texas Rio Grande Valley
In-house SME for brand compliance, creative services management, and UX/accessibility strategy. Overseeing web presence and ensuring WCAG compliance for Student Life departments.
Marketing & Communications Manager
Fiberio Technology Corporation
Led all marketing, branding, and creative services production. Managed trademark compliance, trade show campaigns, and produced photography/video for technical documentation.
Webmaster
UT-Pan American, College of Business
Managed college website and produced creative services. Led deployment of Digital Measures reporting system and managed a 9-screen video wall installation.
Graphic Designer
UT-Pan American, Enrollment & Student Affairs
Sole graphic designer completing 300+ creative tasks annually. Directly involved in creation of the UTPA logo and participated in major design committees.
Education & Certifications
- MBA — University of Texas-Pan American (2009)
- BBA, Information Systems — University of Texas-Pan American (2005)
- UX Design Certification — Interaction Design Foundation (2019)
- Human-Computer Interaction — Interaction Design Foundation (2019)
Philosophy
Accessibility is not a feature—it's a fundamental right. Every digital experience I create is designed to be usable by everyone, regardless of ability.